Watch Your Audience Grow

At LIVESTRONG Global Cancer Campaign’s Dublin summit in August, digital stories will be used for organizational storytelling in the healthcare sector:

"ICanServe Foundation announced that Carla Paras-Sison, volunteer coordinator for Media and Information, will represent the organization at the premiere LIVESTRONG Global Cancer Summit in Dublin, Ireland, August 24-26. The Summit is the landmark event of the LIVESTRONG Global Cancer Campaign, an effort of the Lance Armstrong Foundation (LAF). Paras-Sison will represent the organization’s commitment to fight cancer in the Philippines and engage with world media, political leaders, representatives of non-governmental organizations and corporate leadership. Paras-Sison was also invited by LAF to speak at the “Powerful Digital Storytelling Workshop” on the third day of the conference. Speakers on this panel will share how they have successfully told their organization’s stories and built support through available, low cost technologies."

http://icanserve-foundation.blogspot.com/2009/07/icanserve-selected-to-participate-in.html