Watch Your Audience Grow

Seetha Kumar: “The BBC has a history of innovative partnerships: from
Acorn and the BBC Micro, to our community buses which worked with
local groups to bring new technology and the internet to hard to reach
groups like the elderly and unemployed. We also did this through
creative magic - projects such as Digital Storytelling, People’s War
and over the last 18 months piloting Memoryshare.”
 
http://www.bbc.co.uk/blogs/bbcinternet/2009/04/seetha_kumar_at_the_national_d.html